Alaska Milk Corporation is looking for a dynamic and driven Brand Manager to lead the strategic and operational management of our Creams Business, while also supporting the Senior Brand Manager in driving growth for Alaska Classic & Creams. This role plays a critical part in shaping brand strategy, accelerating consumer engagement, and delivering strong market performance in partnership with cross-functional teams.
If you are passionate about building brands that make a meaningful impact on Filipino households, this opportunity is for you.
At Alaska Milk Corporation, we are proud of our heritage of nourishing Filipino families with trusted dairy nutrition. We are looking for a Brand Manager who will take the lead in building strong, relevant, and impactful brands that drive sustainable growth.
In this role, you will own the end-to-end brand strategy—from planning and innovation to execution and performance tracking—while working closely with cross-functional teams and agency partners.
What you’ll do:
Drive Brand Strategy & Growth
- Develop and implement annual brand plans, marketing calendars, and key initiatives
- Translate consumer insights into impactful strategies that grow market share and brand equity
Lead Innovation & Renovation
- Manage new product development projects from concept to launch
- Ensure successful execution of innovations aligned with consumer needs and business objectives
Manage Budgets & Performance
- Oversee A&P budgets, ensuring optimal allocation and strong ROI
- Monitor brand performance, market trends, and competitive landscape
Build Insight-Driven Campaigns
- Work with creative, media, and research agencies to deliver compelling campaigns
- Champion strong, consistent brand messaging across all touchpoints
Collaborate Across Teams
- Partner with Sales, R&D, Supply Chain, and Finance to deliver business targets
- Ensure seamless execution of initiatives across functions
Drive Insights & Continuous Improvement
- Analyze campaign and business performance data
- Deliver actionable insights and recommend improvements for future initiatives
What We Ask
- Bachelor’s degree in Marketing, Business Administration, or a related field
- At least 5 years of brand management experience in FMCG or similar industries
- Strong strategic thinking, project management, and analytical skills
- Excellent communication, presentation, and stakeholder management abilities
- Ability to thrive in a fast-paced, collaborative, and results-driven environment
- Passion for building brands that positively impact Filipino families and communities
What We Offer
- Be part of a trusted Filipino heritage brand with global reach
- Competitive salary and comprehensive benefits, including well-being programs
- Diverse learning and development opportunities to grow your career
- A collaborative and supportive work environment
- Autonomy and trust to create long-term impact
- A meaningful role contributing to better nutrition for Filipino families
Waarom jij bij ons wilt werken:
Een inspirerend doel
Betere voeding voor de wereld en een goed inkomen voor onze boeren, nu en voor toekomstige generaties.
Een coöperatieve cultuur
Gekenmerkt door wereldwijde samenwerking, respect en gedeeld succes.
Een tastbare impact
Ruimte voor jouw ambitie, met autonomie en een duidelijke focus.
Jouw groei is onze groei
We investeren in jouw persoonlijke en professionele ontwikkeling via trainingen en opleidingen.