Drive the future growth of high-quality milk foam solutions in the global OOH coffee market! As Business Development Lead Systems & Concepts, you turn Lattiz into new growth opportunities. You develop innovative concepts, build strategic partnerships, and collaborate cross-functionally to bring commercially viable concepts from idea to field validation and shape the next generation of out-of-home coffee solutions.
What We Ask
- Bachelor’s or Master’s degree in Marketing, Business, Food Technology, or a related field
- 10+ years of experience in B2B marketing, innovation, and/or business development, with a proven track record in developing and commercialising concepts
- Strong expertise and network within the professional coffee market and/or appliance-based systems
- Experience with service-based models and product-as-a-service concepts is a strong plus
- Strategic, entrepreneurial, and commercially driven mindset, with affinity for R&D and engineering
- Ability to combine strategic thinking with hands-on execution
- Excellent communication, stakeholder management, and influencing skills in complex international and matrix organisations
What We Offer
At FrieslandCampina you work on strong, globally loved brands enjoyed by millions every day, like Friso, Campina, Chocomel and Frisian Flag. As a farmer-owned cooperative, we combine an international environment with a clear social and sustainable purpose. We support your growth through training, coaching and internal career opportunities. With trust and autonomy, you can make real impact. Employment benefits:
- Salary between €6,550 and €8,900 gross per month (full-time), depending on experience and fit for the role.
- A work week of 32 to 40 hours, 15% company bonus, 8% holiday allowance and a pension scheme.
- Hybrid working with flexible working hours, a train card and/or €0.23 per km (max. 30 km one way).
- 200 hours of annual leave, with the option to buy or sell up to 40 hours.
- A laptop, phone and home office equipment to support flexible working.
- Wellbeing and inclusion initiatives, such as health support, employee assistance programs and diversity initiatives.
- Extras at the head office, such as milk and cheese during lunch, fresh fruit and barista coffee.
Vacancy Description
As Concept Development Manager, you play a central role in shaping the future of FrieslandCampina’s Lattiz Inside platform. Your prime focus will be on driving the expansion of the Lattiz inside segment, via
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Identifying new business opportunities in the milk-based beverage market and creating awareness & interest for them amongst potential partners.
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Defining, designing, and validating new concepts that meet the needs and expectations of these partners and the company's strategic objectives.
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Design new business opportunities, validate them at both the engineered prototype and commercial proof levels, and define the final commercial concept requirements.
In this role, your influence extends across the entire systems organization: you help accelerate growth, strengthen our innovation pipeline, and translate customer needs into solutions that create value for FrieslandCampina, our partners, and ultimately the millions of consumers enjoying a better coffee experience every day.
For thousands of people every day, we are more than just a dairy company. To our farmers, our employees, the communities we serve, the businesses we work with and the people to whom we bring happiness, FrieslandCampina means something more. For them it's not just about what we do, but who we are. We value talented people from any background who want to contribute to something bigger than themselves. We encourage all of our employees to make decisions that benefit our entire company. At FrieslandCampina we own our own career and act accordingly. We trust you to make a difference in your job and influence the bigger picture. Working at FrieslandCampina means you are contributing to a better world.
You will join the Marketing & Innovation team within our Systems organization, a highly collaborative, cross-functional group with a strong growth mindset and entrepreneurial spirit. You’ll collaborate closely with R&D, Product Owners, Sales, and external partners, all committed to pushing the boundaries of automated milk-foam solutions. Based in Amersfoort with regular presence in Wageningen, you’ll be part of a team that thrives on curiosity, co-creation, and turning ideas into real-world impact.
Why work with us:
An inspiring purpose
Better nutrition for the world and a good living for our farmers, now and for generations to come.
A cooperative culture
Driven by global collaboration, respect, and shared success
A tangible impact
Space to aim higher, with autonomy and a clear focus
Your growth fuels ours
We invest in your personal and professional development through training and education.