The Sales Officer is responsible for driving sales growth, product availability, and market execution within an assigned territory. The role works closely with distributors and trade partners to achieve sales targets, strengthen customer relationships, gather market intelligence, and ensure effective implementation of FrieslandCampina's commercial strategy.
What we Ask
- Minimum HND/Bachelor's degree (Bac+2) in Business, Marketing, Economics, or a related discipline
- 1–2 years' experience in Sales, Customer Development, or FMCG field operations
- Good understanding of territory management and route-to-market execution
- Strong analytical and problem-solving skills
- Results-oriented with a strong commercial mindset
- Good knowledge of social and cultural dynamics within the assigned territory
- Ability to use digital sales and reporting tools effectively (e.g., SalesFlo)
- Strong communication, relationship management, and negotiation skills
What we Offer
A culture that’s truly global, yet deeply connected
Rooted in our Dutch heritage and grown across the world, FrieslandCampina brings together diverse perspectives into one collaborative culture. Here, where working across markets, teams, and ideas is part of everyday life.A place where your growth is continuously unlocked
From structured training and coaching to hands-on, real-world exposure, you’re empowered to shape your own career path. Opportunities will evolve as you do, with local and international mobility that’s actively encouraged.Work that works for you
We believe performance thrives with balance. We are offering competitive rewards, flexible ways of working, and benefits that support both your personal and professional life. That way, we ensure you’re well equipped to truly Unleash your Nature.An environment that brings out your best
We pride ourselves on being informal, friendly, and driven. You’ll work alongside passionate people who challenge, support, and inspire each other to raise the bar every day.The freedom to make a real impact
Here, trust and autonomy aren’t just words - they’re how we operate. You’re empowered to take ownership, create long-term impact, and contribute to something bigger: nourishing the world.
Vacancy Description
1. Sales Execution & Growth:
Drive sales volume and distribution objectives by implementing initiatives that increase the penetration of FrieslandCampina brands and products across the assigned territory.
2. Product Availability & Distribution:
Ensure consistent product availability across all outlets, monitor stock levels, enforce FIFO principles, and minimize out-of-stock situations through close collaboration with distributors and trade partners.
3. Trade Partner Management:
Support, advise, and monitor retailers, wholesalers, and semi-wholesalers to improve performance and achieve agreed sales targets while ensuring compliance with company commercial policies.
4. Market Intelligence:
Monitor market developments, competitor activities, product launches, promotions, and pricing changes, providing actionable insights that support business growth and decision-making.
5. Territory Management:
Plan and execute regular market visits, identify growth opportunities, strengthen customer relationships, and ensure excellent execution at the point of sale.
6. Reporting & Digital Tools:
Utilize SalesFlo and other commercial tools to track performance, analyze sales data, generate reports, and support informed decision-making.
7. Asset & Brand Representation:
Maintain company assets and represent FrieslandCampina professionally at all times, ensuring adherence to company standards and a positive brand image in the marketplace.
For thousands of people every day, we are more than just a dairy company. To our farmers, our employees, the communities we serve, the businesses we work with and the people to whom we bring happiness, FrieslandCampina means something more. For them it's not just about what we do, but who we are.
We value talented people from any background who want to contribute to something bigger than themselves. We encourage all of our employees to make decisions that benefit our entire company. At FrieslandCampina we own our own career and act accordingly. We trust you to make a difference in your job and influence the bigger picture. Working at FrieslandCampina means you are contributing to a better world.
爱上菲仕兰的理由？
有使命感的工作：
我们秉持“自然滋养”的使命-把更优质的营养带给全球亿万消费者，同时陪伴我们的奶农和社会共创可持续的未来。
合作共赢的基因：
在这里，我们跨越地域并肩前行，彼此尊重、彼此成就，把努力汇聚成真正被看见、被分享的成果。
真实可感的影响力：
被信任去尝试、被鼓励去突破，让卓越成为你自己的节奏。
一起成长，彼此点燃：
我们持续投入培训与学习资源，赋能你的每一次成长，你的进阶也同时推动菲仕兰功成乳此。